ABOUT
What is Your Story?
I have spent decades listening to people tell their stories. Within seconds I can sense the passion, the authenticity, and the inaccuracies. In news, those were red flags. Someone was hiding something, or they were not sure what the truth was. In business, it usually means something simpler: you just don't fully understand your own story yet.
The problem is that people sense it. You see it when an investor passes but cannot explain why, or when your audience checks out before you have finished. Maybe you posted something and got nothing back. The story just feels off.
Over the years I have seen more leaders get this wrong than right. Intelligent, hard-working people who needed help finding the language for what they believe.
That is what I do. I help people who are trying to make a real difference speak clearly. Because in communication, being clear is being kind. And that starts with knowing who you are and what you are trying to do.
Kim Fischer
FOUNDER · FORMER EVENING NEWS ANCHOR
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WHAT MAKES THIS DIFFERENT
Most consultants
polish the message.
That is not what this is.
Sixteen years in journalism taught me to spot the "BS." I know within minutes if a leader is unclear on their own story.
The work is project based. Some clients need focused preparation for a single high-stakes moment. Others bring me in as an embedded communications partner and those engagements can run three to eighteen months. The shape depends on your need.
Once we get clear around what you believe, the words fall into place.
WHAT I KNOW TO BE TRUE
Four convictions the work is built on.
01
Being clear is being kind.
When you are clear, people don't have to work so hard. Being clear removes the burden from the audience. They don't have to guess what you mean because you did the work for them.
03
Agreement is not alignment.
Nodding heads in a meeting does not mean the team agrees. Often, it means the opposite. I dig until I find the real disconnect, because you cannot build a message without a foundation.
02
Leaders speak like practitioners. Audiences do not.
The things that make you brilliant in your field often make you confusing everywhere else. Letting go of industry language can feel like giving something up. You are actually gaining an audience.
04
The story must be true. We don't spin.
We do not polish a message that does not reflect reality. We find the truth instead. That is the only story that holds up under pressure.
IN THE PRESS
A career built in public tends to leave a record.
How I Help Leaders
From CEO coaching to improving your message, there are many ways I help leaders like you communicate what you do more clearly.
Watch these clips from the Jeff Crilley Show to learn more.
CEO Coaching
Finding your message
Improving your website